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10.6.13

Brite Organix Hair Colour | Review




As I was passing through the hair and beauty section of Safeway the other week, I noticed 3 brightly coloured tubes sitting in the hair dye section that I had never seen before. Naturally, I thought "what is that" and went over to check it out considering one of the colours was purple. We all know how I love my purple hair. Sure enough, when I went over, I saw this and almost died.

Brite Organix it's called. A semi-permanent hair dye that comes in purple, pink and blue (so far). This is a new brand of dye and made in Australia (designed in NZ made in QLD.) It's so new there is nothing about it on the internet. Until now. 

First off, can I say, I love this packaging! It has a very retro 50's rockabilly thing to it, which is quite adorable. It caught my attention immediately.
Okay, here are the details that matter the most:
My colour is called 'Perfectly Purple.' It also comes in 'I love Pink Candy', Blue (not sure of the sassy name) and a pastel shade.  
The price is only $9.99 from most Safeway/Woolworths stores (sorry, Australia only as far as I know.) This is literally, half the price of the Fudge hair dye I normally use
This purple colour is quite dark, which means it comes out really vibrant on bleached hair and looks equally as vibrant on naturally light hair. 
Which means yes, if you have naturally lighter hair, the colour WILL show up on you and will shine in the sunlight. So you don't HAVE to bleach to get a vibrant blueberry, only if you wish to get bright hair. 
The staining power? Very powerful, it stains EVERYTHING. Which is good in a hair dye.
It's ammonia free and lasts as long as you maintain it.
And....
It hasn't been tested on Animals (as far as it says so on the back.) 

Colour-wise, this is VERY comparable to Fudge's Blueberry Hill. In fact, it's the exact same colour if not slightly darker (only slightly.) 
The colour is quite a deep purple and has blue undertones, so when put on the hair directly, it will show up a vibrant, deep purple.
The more you pastelize it, the more it shows up bright and lighter.
If you don't maintain it, it will wash out within a few washes. On bleached hair, it will stick around for a few extra washes, but on natural hair it will be completely out by the third wash (assuming your hair isn't stubborn.)

Compared to Paintbox, the staining power is stronger and will last longer.


This is how it looks after just one small use. I tested it out last night and this is how it looks after it's all dry. I only used it on the top of my hair because the bottom was still vibrant. Just the roots needed a slight touch up. But look at how gorgeous the colour is!
And this is on natural hair. Very much the same as Paintbox. 

I am loving this. In fact, if it stays in the store, I'll probably replace Paintbox for this.

If there is anything I may have missed or forgotten to talk about, feel free to ask away and I'll answer them. 



27 comments:

  1. Do you need bleach to dye your hair?

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  2. What did you do about the staining? Was it easy to get rid of?

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  3. If you mix Half hair conditioner with half dye, the color in the end results is so bright! It's almost the same as the colour on the bottle (note I had black had that ombre'd into light grey as it went down. I put the purple/conditioner mix all over and it's now black that ombres from darker purple to vibrant purple! It's great!) so if you want a brighter colour its just a thought! I hope brite organic makes more colours! I would love a turquoise from them!

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    1. I was actually hoping to get a pastel violet colour. With my experience with manic panic and fudge I was expecting half conditioner to lighten it way more than it did haha. Now I just won't have to redo the colour for a couple weeks which is a plus ^.^

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    2. Ahaha, that is a plus! Nothing better than not having to re dye for a while XD

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  4. I have been using these hair dyes for a few months now and there was zero info online about them. What I have learned is together pastel tube is a waste of money, some cheap white conditioner will do the same job. Straight out of the tube is veey bright but gets brighter if diluted with conditioner. If you are wanting pastel you only need a tiny amount in with a lot of conditioner. Its highly concentrated so a little goes a long way. It washes out very easy on dark hair but is extremely stubborn on bleached hair which is a good thing. The lighter the hair, the more the colour will hold. I can wash my hair frequently and takes far longer for the colour to fade than other imported brands like manic panic. But if you mix some in with conditioner and use that to condition after shampooing, you can keep the same colour in your hair without it gradually fading. But I personally like the different shades it goes tthrough before needing to recolour. This is just my ppersonal experiences with this brand. Over all, I think its a good product.

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  5. hi I just got some of this today Woolies had it on sale 2 for $16. I have Blue hair and used fudge before it washes fairly quickly, can I ask you how you maintain the colour better?

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  6. Excuse me I'm just wondering if after you've dyed your hair and washed it, do things around you still get stained?

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  7. Hello I used this the other day ( Purple ) and I must admit I love it, my hair is dark though and wish it could be the touchest brighter, in your post you mentioned the more you pastelize it the brighter it gets what do you mean by pastelize it? Can you please explain? Thank you so much :)

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  8. great thanks might just bleach some streaks through it then re apply

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  9. I dyed my hair in the pink colour and it turned out more of a red but I love it! My hair was a very light brown before. I hope it doesnt wash out too quick, but it shouldn't matter since the hair dye is quite cheap so I can just buy some more. It is also very handy that you can use it multiple times because of the lid. I put it in with my conditioner to brighten up the colour. How many washes did it take for yours to fade?

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    1. ohh yes the pink is awesome as a red, i mix that with manic panic to get the red i have now. And if i didn't mix it with conditioner, i think it took me around 5 washes for it to fade (over my natural hair, it stained my bleached hair and didn't/doesn't fade at all.) But if i use the conditioner mix everytime it just stays the same colour :)

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  10. I live in America and I am interested in this dye. Is there somewhere online that you know of where I can buy it?

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    1. Yeah of course, i know for sure that you can pick it up on their website. Here is the link you'd just obviously have to pick the colour you want: http://www.briteorganix.com.au/product/brite-organix-semi-fabulous-red

      I'm not 100% sure if they ship to America, but i don't see why they wouldn't, just have to try it i guess. But that's all i know of to buy it online - safely that is :)

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  11. What's the best way to get the limited edition red out of a white polo shirt ?

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    1. Luckily these dye's aren't permanent and will only stain lightly, i've gotten dye on my white's many times. All it takes is a gentle soak in warm water for a few hours - just soak it in washing detergent in a tub or sink and rinse when done. If it's not all out the first time just do it again until it does come out, it will come out I promise!

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  12. Hi, can you tell me if you apply to wet or dry hair. Thanks

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    1. You can apply it to both it's up to you really but the best way to do it so the colour stains the hair better is if you shampoo your hair first and then with damp hair semi dried with a towel apply the colour. Once you're ready simply rinse and condition the hair and the dye will have absorbed better for longer lasting colour :)

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  13. Shit product. Wore it longer on my hands than my head.

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  14. Love this product, especailly it's price. But it has recently dissappeared from Woolies. Any idea where it's gone!? :(

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    1. Honestly, I stopped using it when I went red so I didn't even know it left the store! That's strange, I don't know where it could have gone, how disappointing.

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  15. The packaging has changed. It is now in a box

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  16. This is the best product I've ever used, it lasts longer than Paintbox, I mix blue and purple together and always get positive comments

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  17. I hate this dye... But it could be because I used it 110% completely the wrong way xD I put the whole tube in my hair with no conditioner... How was I supposed to know what to do when it didn't come with any instructions???? Turned my whole bathroom purple when trying to wash it out and I am still turning my hands and everything around me purple. I'm currently in a guest house where all the pillows, towels, sheets and everything else is all white. Everything in my room is purple from sleeping! Anyone know how to stop this from happening or how to remove it from my hair quickly? My hair is also bleached (although I dyed over a faded purple/pink but it was bleached underneath those colours) so I really don't want it to last if it's going to do this. Any tips on how to stop the colour from going everywhere even a week later? Or just simply how to remove it from my hair without having to bleach it or go dark again?

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    1. Honestly, this is one of the main reasons my hair isn't purple anymore Haha, purple everything!! I would suggest washing your hair with a normal shampoo (maybe head and shoulders if nothing else works, that stuff strips) and just really scrub, lather and wash your hair to get the residual colour out. Rinse until the water is clear and make sure your hair is dry before lying on pillows or anything that can stain. Unfortunately, the nature of a strong dye is that it will stain until you no longer have the colour in. A vitamin c treatment and deep conditioning might be a last resort!
      x

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  18. oh wow I've just done the same thing as this person above, didn't use it with condition (?? im sure it doesnt say this anywhere in the instructions) and EVERYTHING IS PURPLE! I ended up spraying myself with bathroom cleaner to try to get it off my skin...but my back is still stained (I washed it out in the shower as I have always done with dye. Anyone got any tips on how to get it off your skin (other than bathroom bleach!)...and if I use it again, I mix it with conditioner?? I have dark hair... :(

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  19. hahaha i just did the same, found perfect solution, i use that soap solvol from woolies- its a painters/ handyman soap to remove paint tough grime etc. it is the best thing i ever used. came straight off my skin off my white bathroom and everything. HIGHLY RECCOMENDED!! im always making sure i have one now that i just tried it.
    Hope this helps for future references.

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